PURE JOY: Ten Yad Launches Its 2026 Auction and TENATHON 7
There are few moments in life that embody pure joy quite like a wedding.
The music. The dancing. The faces of family and friends. And at the center of it all, a Kallah stepping toward her chuppah and the Jewish home she is about to build.
This year, Ten Yad is celebrating that moment, and everything it represents, with one defining theme:
PURE JOY.
Ten Yad is proud to announce the launch of its highly anticipated 2026 Auction, culminating in TENATHON 7, returning by popular demand to the Union-Bedford Armory IYH on Sunday, November 1.
TENATHON 7 will once again transform the Armory into an extraordinary evening of music, celebration, and purpose, this year featuring an unprecedented gathering of five beloved voices: Avraham Fried, Motty Steinmetz, Eitan Katz, Shmuel, and Sruly Green, with musical direction by Yuval Stupel, music by Mendy Hershkowitz, and hosted by Berel Solomon.
The inspiration for the evening is captured in the timeless words of Chazal:
כל המשמח חתן וכלה זוכה לחמשה קולות
One who brings joy to a Chosson and Kallah merits five voices.
This November, five remarkable voices will come together for one extraordinary purpose: to bring joy to Kallahs.
And that is the heart of Ten Yad.
And this year, Pure Joy runs through every part of it.
There is the pure joy of giving, knowing that an auction ticket represents something far greater than the prize printed beside it.
There is the pure joy of winning, with an extraordinary collection of prizes ranging from a personal Sefer Torah and luxury jewelry to cars, magnificent home furnishings, travel, fashion, and much more.
There is the pure joy of an unforgettable evening at TENATHON 7, surrounded by thousands joining together in music and celebration.
And ultimately, the purest joy of all: helping a Kallah arrive on her wedding day with a full heart and an unburdened spirit.
TENATHON 7: An Evening of Pure Joy
Sunday, November 1, 2026 | Union-Bedford Armory
Doors Open 6:00 PM | Show Begins 6:30 PM
The Ten Yad Auction 2026 is now open at TenYad.org. Buy your auction and show tickets now.