The first buildings of the new town of Metzukei Eretz are being transported and installed along the Alon Highway in eastern Binyamin, as preparations continue for the arrival of the first families in the coming weeks.

The construction comes against the backdrop of Britain’s decision to promote boycotts and sanctions against Israeli towns in Judea and Samaria, with additional countries reportedly joining the effort. Despite the measures being advanced by foreign governments, preparations for the establishment of the new town are continuing.

This is the first time in decades that a new town has been established along the Alon Highway, which was planned and approved in advance as an official, organized community. The buildings currently being installed will house the families forming the town’s initial core. At the same time, work is being accelerated to connect the town to water and electricity networks and to prepare access roads. Construction has also begun on the site’s first public building.

Binyamin Regional Council head and Yesha Council chairman Yisrael Gantz welcomed the development in response to the measures being promoted by Britain.

“Our response to sanctions and boycotts is here, on the ground. While Britain is trying to punish Jews for living and building in Judea and Samaria, we are putting up the first structures of a new town in our ancestral land," Yisrael Gantz said. “The British Mandate ended long ago, and boycotts from London will not determine the future of Judea and Samaria. They will try to impose boycotts, and we will continue to build. More families, more homes, more towns, and Israeli sovereignty," he added.